Thursday, September 14, 2006

In-yer-faces at IDF


OK, I am gearing up for the Fall 2006 Intel Developer Forum and wonder what news awaits and what burning questions need to be asked, especially in the interface world. I hope to finish a preview story for the conference by Wednesday, Sept. 20. So please, dear posters, chime in with your insights and inquiries.

I know there will be a demo of a quad core processor already reviewed over at Tom’s Hardware.

I also heard there will be a new Intel notebook platform called Montevallo (apparently named after the small town in Alamaba pictured above) showing integrated DVB-H for mobile broadcast video. Some “storage news” is in the works, but I am still trying to find out exactly what it is.

That’s it folks…bits and pieces. Help me fill in the blanks.

Those more inclined to drop me a line can find me at rbmerrit@cmp.com
--rbm

5 comments:

Anonymous said...

Is IDF anything more than a marketing venue these days? Where is Intel innovation or leadership?

Who was first with 64-bit computing?
Who was first with low-power processors?
Who was first with dual and quad-core processors?
Who was first to ship PCIe in volume clients?
Who dominates the consumer PC market?
Who has grown to 30% of the server market?
Who was first with virtualization technology?
Who was first with DMA remapping technology?
Who will be first to ship PCI Express?
Will be first to meet Vista's performance requirements?

What we people see at IDF? Yet another attempt to catch up to the pack of leaders who translate technology into reality?

Anonymous said...

With the excpetion of some processor advancements, IDF has become Intel's venue to introduce new technologies slated to have the rug pulled out from underneath them. How many technologies has Intel trumpted only to screw over the industry or its partners? The industry seems littered with the wounded. No matter.

Intel will dress up its new technologies, trot out its lackeys, and proclaim that its approach is superior. What is amazing is how many people fail to remember Intel's real commitment to any technology direction. They only need to look at the billions it has lost on all sorts of technologies - RAMBUS, FBDIMM, InfiniBand, network accelerators, load balancers, encryption acceleration, XML acceleration,... the list just goes on and on. People should wake up and see if there is real product plans rather than a story intended to mute its competition's technology prowess.

Rick Merritt said...

Just for sake of balance, let's remember Intel is by far the world's largest semiconductor company, has the vast majority of chip sales in the computer market and also helped birth PCI, PCI Express and a few other technologies the rest of the industry uses daily.

So I'll be at IDF listening...with a skeptical journalist's mind.

Batuhan said...

Hi Rick,

We have recently (18th) announced our Wireless USB device controller based on Certified Wireless USB. (http://www.nxp.com/news/content/file_1261.html, http://www.nxp.com/acrobat_download/literature/9397/75015629.pdf) There will be a nice demonstration of this solution during IDF. We will show a platform using an XScale processor and our ISP3582 emulating a Certified Wireless USB enabled MP3 player with Wince 5.0 environment. Also, expect some other UWB stuff, it will be interesting. Since, I don't want to ruin the party for others I leave it at this. Please come by the NXP booth and we would be happy to show you the demo.

Thanks,
Batuhan
NXP Semiconductors

Anonymous said...

Intel deserves credit for helping make PCI and PCI Express successful but they didn't do it alone. If it were not for Nvidia and ATI churning out a ton of PCI Express based graphics as well as chipsets, the client side would have taken many years to migrate. In the server space PCI Express has finally gained serious traction but as the prior PCI Express versus PCI-X war showed, the battle had little to do with customers and more to do with who controlled the server chipset and platform business.

Intel's track record on other I/O technologies has been abysmal as seen by those who paid the price for their failures. The most recent casaulty was Advanced Switching which left some companies out of work. Others include InfiniBand where Intel dragged even Microsoft along with the rest of the industry way off course until some part of Intel said screw this, use a serial PCI like the others were already doing. There are others as well. Look at all of the network appliance and communication companies they acquired. How many saw their products reduced to ashes or their companies sold off at fraction of their prior value.

So, yes, Intel deserves some credit but their execution and marketing result in great whopper fish stories than significant technology that will last. So, what do you think will be the next fish story? Virtualization seems like old news and AMD has been ahead or on par. Who hasn't heard all of the real news about processors and their change in course on memory. Is the next great yarn about I/O?

 
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